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Michael Benoit

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Social Media Marketing

Social Media Marketing

The Importance of Managing Your Restaurant's Reputation cover
Google My Business

The Importance of Managing Your Restaurant’s Reputation

Managing your restaurant's reputation is crucial for success. Learn how to build a positive image, handle customer feedback, and maintain high standards. Don't underestimate the power of a good reputation! #restaurantmanagement #reputationmatters

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Best Practices For Creating Facebook Lead Ads Blog Header
Facebook

Best Practices for Creating Facebook Lead Ads

Best Practices for Creating Facebook Lead Ads On the Facebook Ads platform, Lead ads let you run lead generation campaigns on Facebook and Instagram. Lead ads are different because they include

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10 Facebook Ads Quick Tips
Facebook

Facebook Ads Quick Tips for Getting Started

Facebook Ads Quick Tips for Getting Started Facebook is the world’s largest and most widely used social network, which makes it a powerhouse in the online advertising world. And whether you

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Messenger More Than Ads
Facebook

Facebook Messenger Marketing is More Than Just Ads

Facebook Messenger Marketing is More Than Just Ads Digital marketing gives small and local businesses the ability to connect with their ideal audience in ways we never imagined. With Facebook Messenger

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Messenger Ads for Small Business
Facebook

Facebook Messenger Ads for Small and Local Businesses

Facebook Messenger Ads for Small and Local Businesses The ability to target people who are actually interested in your product and located in your vicinity is a huge advantage for local

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Local Lead Generation Using Social Media
Lead Generation

Local Lead Generation Using Social Media

Local Lead Generation Using Social Media Local businesses need to consistently bring in new customers to increase sales and grow their business, so it’s crucial to embrace new digital marketing strategies

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sharing-lifestyle-on-linkedin
LinkedIn

Building a Personal Bond on LinkedIn with Your Audience

Okay, I get it. LinkedIn is all starched shirt stuffy, and no one has any fun. It’s not Facebook, right? This isn’t the place for frivolity, or personality, for that

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linkedin viral content
LinkedIn

Two Ways to Create Near Viral Content on LinkedIn – Michael Benoit

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LinkedIn Profile Views
LinkedIn

Why No One’s Viewing Your LinkedIn Profile and What to Do About It!

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LinkedIn For Lead Generation and Sales
LinkedIn

How to Turn Your LinkedIn Profile into a Lead Gen Machine!

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Consultant
LinkedIn

When to Call Yourself a Consultant on LinkedIn—And When Not!

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Find New Business on LinkedIn
LinkedIn

The Easiest Way to Find New Business on LinkedIn

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Improve Your LinkedIn Profile
LinkedIn

Three Things to Cut Out of Your LinkedIn Profile Today!

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social media and customer experience
LinkedIn

Ideas to Live By for Businesses of All Sizes

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LinkedIn Tool For Freelancers
LinkedIn

Check Out LinkedIn’s New Service for Freelancers

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linkedin-thought-leader
LinkedIn

How to Become a Thought Leader on LinkedIn

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linkedin connections
LinkedIn

LinkedIn Isn’t Just For Getting a New Job!

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linked-clients-customers
LinkedIn

How Service Businesses Can Rock LinkedIn

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Get found on linkedin
LinkedIn

How to Snag Your Next Job on LinkedIn

I’ll be honest with you. I run and business, and I use LinkedIn as a prospecting tool for that business. Having said that, I have a lot of clients who

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LinkedIn Profile Refresh
LinkedIn

End of the Year LinkedIn Clean Up Strategies

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LinkedIn Privacy Settings
LinkedIn

Why You Need to Monitor Your Privacy Settings on LinkedIn

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social selling on LinkedIn
LinkedIn

How Social Selling Works on LinkedIn

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Six Ways To Grow Your Brand
LinkedIn

Six Ways to Grow Your Brand on LinkedIn

Unlike other social media platforms, LinkedIn is just for business—nothing else! So, it would make sense that LinkedIn should be your “go to” platform for personal and business branding. In

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LinkedIn-Tribe
LinkedIn

How to Turn Your Connections into a Tribe on LinkedIn

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LinkedIn Headline
LinkedIn

Everything Starts with Your LinkedIn Headline

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how to get found on linkedin
LinkedIn

How to Have Your Next Job (or Client) Find You on LinkedIn

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linkedins answer
LinkedIn

LinkedIn’s Answer to Your Quarter-Life Crisis

If you’re 50 or older, I’m sorry. You’re now past the point of even having a quarter-life crisis, or statistically even a mid-life crisis. A quarter-life crisis is something that

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LinkedIn Recommendations
LinkedIn

How to Write a Very Powerful LinkedIn Recommendation

Recommendations are critical on LinkedIn. Other than your headline, photo, and profile summary, recommendations are probably the next most important thing. Look at them like testimonials (real ones) for a service,

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LinkedIn networking
LinkedIn

LinkedIn Networking Essentials

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Do it right
LinkedIn

Here’s Some Novel Things to Do on LinkedIn to Really Stand Out

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LinkedIn

Big Mistakes Managers Are Making on LinkedIn

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5 ways
LinkedIn

Five Ways to Make Your LinkedIn Profile Snap, Crackle, and Pop!

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linkedin profiles
LinkedIn

Three Qualities of the Best LinkedIn Profiles

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Update LinkedIn Profile
LinkedIn

Why You Must Keep Your LinkedIn Profile Current

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You've been revealed
LinkedIn

Three Negative Things Your LinkedIn Profile Reveals About You

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how to alienate people on linkedin
LinkedIn

Three Ways To Alienate Just About Everyone on LinkedIn

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more cool linkedin hacks
LinkedIn

More Cool LinkedIn Hacks You Must Be Doing!

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3-step linkedin hacks
LinkedIn

Your Three-Step LinkedIn Hack

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seven hacks
LinkedIn

Seven Pro LinkedIn Hacks You Might Not Have Thought Of

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linkedin
LinkedIn

Three Daily Best Practices for LinkedIn Users

Done right, you can get more business and leads out of LinkedIn than you can get to. You have to do some work, though. For instance, you need a complete profile

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follwing
LinkedIn

Five Steps to Building a Huge Following on LinkedIn

Five Steps to Building a Huge Following on LinkedIn

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linkedin-thought-leader
LinkedIn

Becoming a Thought Leader on LinkedIn

Becoming a Thought Leader on LinkedIn

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dual-purpose-linkedin-profile
LinkedIn

What To Do With Your LinkedIn Profile If You’re Starting a Business?

What To Do With Your LinkedIn Profile If You’re Starting a Business?

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three-important-things-linkedin-profile
LinkedIn

Three Important Things Everyone Notices First On Your LinkedIn Profile

Three Important Things Everyone Notices First On Your LinkedIn Profile

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small business social media
LinkedIn

Small Businesses Don’t Need Social Media Managers

Small Businesses Don’t Need Social Media Managers If you run a small business, you’ve no doubt wondered if you need to hire someone to keep up with all the social media.

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job linkedin
LinkedIn

Three Steps to Landing a Great Job Using LinkedIn

Three Steps to Landing a Great Job Using LinkedIn

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Social Proof
LinkedIn

Social Proof – How to Get More LinkedIn Recommendations

The Importance of LinkedIn Recommendations and How to Get More of Them

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Marketing To Millennials
LinkedIn

How to Market to Millennials on LinkedIn

How to Market to Millennials on LinkedIn

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alienate and annoy people
LinkedIn

A Few Ways To Really Alienate People on LinkedIn

A Few Ways To Really Alienate People on LinkedIn Alright, I’m going to just start out with my own pet peeve so you can see what I’m talking about here. Then I’ll

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linkedin business
LinkedIn

A Short Course in How to Use LinkedIn for Business

A Short Course in How to Use LinkedIn for Business

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monthly tasks
LinkedIn

You Should Be Doing This Monthly on LinkedIn!

You Should Be Doing This Monthly on LinkedIn! If you use LinkedIn actively, you need to be doing a few things monthly in order to maximize your benefits from the platform.

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linkedin profile
LinkedIn

What and What Not to Include in Your LinkedIn Profile

What and What Not to Include in Your LinkedIn Profile Every hear the phrase, “TMI” or “too much information”. Every now and then I’ll read someone’s profile where I feel like

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linkedin-facebook
LinkedIn

Is LinkedIn Facing Competition from Facebook?

Is LinkedIn Facing Competition from Facebook? On the surface, it seems that LinkedIn and Facebook are polar opposites. LinkedIn is a professional, work-based app that people use to network and find

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Linkedin-profile-boost
LinkedIn

Three Ways To Boost Your Or Your Company’s LinkedIn Profile

Three Ways To Boost Your Or Your Company's LinkedIn Profile Once you have your profile on LinkedIn all sorted out, you’ll want to use it to start getting business for yourself

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linkedin groups
LinkedIn

My Secret Marketing Weapon—LinkedIn Groups

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Linkedin Profile
LinkedIn

Four Ways to Make Your LinkedIn Profile Excellent!

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Endorsements
LinkedIn

Why Endorsements, Skills, and Recommendations Matter on LinkedIn

Many of LinkedIn users that I see online have great profiles, with a few exceptions. Those exceptions are often the following. They’re weak in endorsements, recommendations, and/or skills. Often all

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linkedin profile mistakes
LinkedIn

Three Mistakes You’re Making With Your LinkedIn Profile

When it comes to marketing on LinkedIn, the number one most important part of the process is getting your profile right. What I mean by that is the following. 1. You want

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Articles

  • Being a 'Good Communicator' Isn't Enough — and It's Costing You More Than You Think.
    Source: Entrepreneur Published on 2025-05-15
  • It's Time to Break the Cycle of Cheap, Disposable Junk — Here's How Entrepreneurs Can Lead the Way
    Source: Entrepreneur Published on 2025-05-15
  • Embracing the Rotten Tomato gap
    Source: Seth Godin Published on 2025-05-15
  • How Nonprofits Can Use Email Newsletters to Increase Donations & Awareness
    Source: Newsletter Pro Published on 2025-04-08
  • The Ultimate Guide to Digital Marketing in 2025: Predictions from Our Elite Coaches
    Source: Digital Marketer Published on 2024-11-20
  • Weekly Update – August 23, 2023
    Source: The Jim Edwards Method Published on 2023-08-23

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