Local Lead Generation Using Social Media
Local Lead Generation Using Social Media Local businesses need to consistently bring in new customers to increase sales and grow their business, so it’s crucial to embrace new digital marketing strategies
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Building a Personal Bond on LinkedIn with Your Audience
Okay, I get it. LinkedIn is all starched shirt stuffy, and no one has any fun. It’s not Facebook, right? This isn’t the place for frivolity, or personality, for that
How to Snag Your Next Job on LinkedIn
I’ll be honest with you. I run and business, and I use LinkedIn as a prospecting tool for that business. Having said that, I have a lot of clients who
Six Ways to Grow Your Brand on LinkedIn
Unlike other social media platforms, LinkedIn is just for business—nothing else! So, it would make sense that LinkedIn should be your “go to” platform for personal and business branding. In
LinkedIn’s Answer to Your Quarter-Life Crisis
If you’re 50 or older, I’m sorry. You’re now past the point of even having a quarter-life crisis, or statistically even a mid-life crisis. A quarter-life crisis is something that
How to Write a Very Powerful LinkedIn Recommendation
Recommendations are critical on LinkedIn. Other than your headline, photo, and profile summary, recommendations are probably the next most important thing. Look at them like testimonials (real ones) for a service,
Three Daily Best Practices for LinkedIn Users
Done right, you can get more business and leads out of LinkedIn than you can get to. You have to do some work, though. For instance, you need a complete profile
Five Steps to Building a Huge Following on LinkedIn
Five Steps to Building a Huge Following on LinkedIn
What To Do With Your LinkedIn Profile If You’re Starting a Business?
What To Do With Your LinkedIn Profile If You’re Starting a Business?
Three Important Things Everyone Notices First On Your LinkedIn Profile
Three Important Things Everyone Notices First On Your LinkedIn Profile
Small Businesses Don’t Need Social Media Managers
Small Businesses Don’t Need Social Media Managers If you run a small business, you’ve no doubt wondered if you need to hire someone to keep up with all the social media.
Social Proof – How to Get More LinkedIn Recommendations
The Importance of LinkedIn Recommendations and How to Get More of Them
A Few Ways To Really Alienate People on LinkedIn
A Few Ways To Really Alienate People on LinkedIn Alright, I’m going to just start out with my own pet peeve so you can see what I’m talking about here. Then I’ll
A Short Course in How to Use LinkedIn for Business
A Short Course in How to Use LinkedIn for Business
You Should Be Doing This Monthly on LinkedIn!
You Should Be Doing This Monthly on LinkedIn! If you use LinkedIn actively, you need to be doing a few things monthly in order to maximize your benefits from the platform.
What and What Not to Include in Your LinkedIn Profile
What and What Not to Include in Your LinkedIn Profile Every hear the phrase, “TMI” or “too much information”. Every now and then I’ll read someone’s profile where I feel like
Is LinkedIn Facing Competition from Facebook?
Is LinkedIn Facing Competition from Facebook? On the surface, it seems that LinkedIn and Facebook are polar opposites. LinkedIn is a professional, work-based app that people use to network and find
Three Ways To Boost Your Or Your Company’s LinkedIn Profile
Three Ways To Boost Your Or Your Company's LinkedIn Profile Once you have your profile on LinkedIn all sorted out, you’ll want to use it to start getting business for yourself
Why Endorsements, Skills, and Recommendations Matter on LinkedIn
Many of LinkedIn users that I see online have great profiles, with a few exceptions. Those exceptions are often the following. They’re weak in endorsements, recommendations, and/or skills. Often all
Three Mistakes You’re Making With Your LinkedIn Profile
When it comes to marketing on LinkedIn, the number one most important part of the process is getting your profile right. What I mean by that is the following. 1. You want